Fitness Genome is built upon the foundational research of development biologists including Bruce Lipton, Tom Murray and others into the science of epigenetics and the discovery that gene expression can be influenced by environmental factors. From this discovery the concept of Fitness Genome was born -- to create an elite performance and optimization center dedicated to revolutionizing fitness through epigenetics.
Epigenetics is the study of biological mechanisms that will switch genes on and off. Our advanced holistic approach combines epigenetic science and technology to achieve the highest level of physical and cognitive performance. To most effectively impact gene expression, we use holistic, high tech modalities, MAT/Muscle Activation Technique and Neuro-based personal training.
Biohacking [def: modifying the human organism in a skillful way to optimize performance and health] is the most effective means to manage one’s epigenetic expression. Given today’s ever evolving environment adding new burden to our diet and lifestyle, Fitness Genome strives to re-engineer the wisdom of nature in a succinct and effective holistic approach.
“I have always enjoyed sports and the outdoors. In many ways, Fitness Genome brings these two passions together. The modalities within our space seek to re-engineer and condense what is obtainable in nature. Therefore, we can Natureneer responses correspondent with a myriad of different environments that produce desired effects that carry over into health, well-being, aesthetics and sports performance. For me, this is a dream to be able to have so many different cutting-edge technologies in one place in an effort to help each person to be their very best.
Another personal reason I created Fitness Genome is as a counter to western medicine orthodoxy. I certainly can see where pharmaceutics and surgery can have their place. However, my hope is that Fitness Genome can be part of a movement toward greater attainable performance and health as a result of maximizing each person's innate ability to heal and perform over any exogenous intervention. I worked for a global healthcare company for a number of years and grew disillusioned with what I considered their low regard for science and patient outcomes that didn't yield high monetary reward. Unfortunately, my Mother is a prime example. We believe she has endured close to 30 surgeries and has been on countless medications including pain meds for close to 4o years. I had to go in the opposite direction and Fitness Genome is the ultimate expression of this. I've sought to learn everything possible from a wide range of disciplines and theories and worked to integrate all of it into the most holistic blend of offerings possible. We look forward to seeing you at Fitness Genome!” - Chris Craig
Our approach emphasizes the connection between mind, body and biology. The process begins with coaching, and working across various modalities toward specific, personalized goals. As part of this protocol, the training challenges and develops the physical, reflexive and cognitive functions. Therapeutic modalities for repair are vital for expedited recovery and to rebuild stronger functionality. And measurement throughout plays the most important role in guiding the protocol.
Our facility offers the state of the art machines, personalized coaching and a targeted, individualized approach for each member, guided by chiropractic functional neurologists, Naturopaths, and licensed practitioners.
Some of the key benefits of our programs include:
The Fitness Genome training philosophy is built upon four pillars. We sincerely believe that our execution within each of these pillars will create a unique, highly measurable and profitable experience for our most valued outcome - you the Fitness Genome client and your satisfaction.
The face of service is the Ox. The Ox plows/performs the essential foundational work without fanfare and "behind the scenes". In football parlance, the QB, RB and WR can not score TDs without the offensive line performing their jobs well. We consider serving to be an opportunity and an honor and joy.
This is the face of connection, empathy and love which drives our customization to your personal goals. We agree with the axiom - People don't care what you know until they know how much you care. "It's not always easy to go the 2nd mile but it changes the world".
The face of the Eagle represents excellence. If you've ever had the privilege of seeing a bald eagle in the wild, you'll likely agree it's majesty is truly breathtaking. We endeavor to perform with excellence down to the smallest details. The aim of our ethos is to operate with a "healthy pride" based on this excellence that permeates all we do.
The face of the Lion is boldness. FG is a bold play given it's the first of its kind. We are bold in braving the world for the most cutting edge, holistic technologies and training that translates into your ultimate optimization. It takes bold action on your part to team with us. We appreciate your pro-active, early-adoptive and sometimes preemptive spirit that brings you into Fitness Genome. This sort of bold spirit aligns us = Your performance and Healthspan is the driving force of FG.
Fitness Genome is built upon the ground-breaking research of Bruce Lipton, Tom Murray and others into the science of epigenetics. Owner/Founder, Chris Craig, worked within traditional medicine and determined he must forge a new path with a holistic approach that runs counter to western medicine orthodoxy.
The Fitness Genome approach seeks to re-engineer Nature or Natureneer to capitalize upon the body’s innate ability to heal and perform. FG is the realization of Chris’ dream to have the most cutting-edge technologies in one place for the ultimate ROI.